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Toto Wolff Preparing to Sell Stake Valuing Mercedes Formula 1 Team at £4.6bn

Toto Wolff with Mercedes F1 team
Toto Wolff has led Mercedes to historic success in F1

Toto Wolff is in advanced talks to sell a portion of his shareholding in the Mercedes Formula 1 team.

This transaction values Mercedes at £4.6 billion – an unprecedented figure for an F1 team – after the McLaren team was appraised at £3.5bn in an adjustment to ownership structure last September.

The Austrian executive, who owns a 33% stake of Mercedes F1, plans to divest a shareholding in the region of 5%.

Wolff, aged 53 will remain as team boss and chief executive officer if the sale goes through.

Shareholder Structure

The other shareholders in Mercedes F1 are Mercedes-Benz and industrial group Ineos Group, who both hold one-third of the enterprise.

A Mercedes spokesperson stated: "We will be making no comment on this. The governance of the team stays unaltered, and all three partners are fully committed to continued achievements of Mercedes-Benz in F1."

Financial Growth

This arrangement would represent a significant increase in worth of Mercedes F1 since Ineos bought its share for £208m in 2022.

The rise reflects the expansion in valuations of Formula 1 outfits in the past few years due to the growing popularity of Formula 1 around the world.

This was also seen in the success of the F1 movie starring Brad Pitt, which was released last summer and has grossed over $630m (£458 million) at cinemas worldwide.

It is the actor's top-grossing film and the most successful sports movie to date.

Current Standings

The Mercedes team are runner-up in the constructors' championship, behind McLaren Racing, with three Grands Prix remaining in the current championship.

Their lead driver British driver George Russell has secured victory in two of the 21 races so far and is in fourth place in the individual standings after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes won a unprecedented eight straight constructors' championships and seven drivers' titles, six won by Lewis Hamilton and one for Nico Rosberg, between 2014 to 2021.

Written by

Courtney Perry

Jasper is a venture strategist and former startup founder with deep expertise in scaling tech ventures.

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